In January 2011 we officially rolled out the Digital Alchemy Newsletter. Check out some of the very informative articles and stay tuned for more to come!

January 2011 Newsletter

Property Management System News

Digital Alchemy has made great progress in the past several years with our interfaces to Property Management Systems. If you are changing Property Management Systems or coming on board with DA’s services, we can certainly help you! Our interfaces allow us to retrieve guest reservation information straight from the PMS, to compile our eye-catching Reservation Confirmation emails. Read more

2011 DA User Group Road Show!

Be sure to put a Digital Alchemy User Group Meeting on your calendar this year! We're hitting the road and our team is so excited to provide you the opportunity to learn more about us as well as meet and hear all about you! Read more

TripAdvocate — Be Your Own Advocate!

Boost your TripAdvisor® ratings with TripAdvocate™! Impact your presence on web review sites by driving positive reviews. TripAdvocate encourages guests to report positive feedback directly to TripAdvisor. Read more

February 2011 Newsletter

2011 DA User Group Road Show!

Digital Alchemy has made great progress in the past several years with our interfaces to Property Management Systems. If you are changing Property Management Systems or coming on board with DA’s services, we can certainly help you! Our interfaces allow us to retrieve guest reservation information straight from the PMS, to compile our eye-catching Reservation Confirmation emails. Read more

Welcome Stash Hotel Rewards!

We are proud to announce our new partnership with Stash Hotel Rewards, a hotel rewards program passionate about travel! They make it possible for hotel guests to earn and redeem points for free nights at some of the best hotels in the United States. Read more

Be Wise – Customize!

Digital Alchemy can customize your CRM emails in so many different ways. We have the ability to change the content on your pieces based on stay dates, rate codes, room types, market segments, and various other items. Read more

April 2011 Newsletter

New Features For Micros Opera Properties

The world just got a little more interesting for Micros Opera users. Digital Alchemy is pleased to announce that our Opera OXI interface has been approved by Micros! It is tested, installed at several sites and available to you! This new technology expands the ability of hotels to better understand their guests while maintaining focus on doing what they do best: delighting those guests! Read more

Be Popular! Social Media Best Practices

The world just got a little more interesting for Micros Opera users. Digital Alchemy is pleased to announce that our Opera OXI interface has been approved by Micros! It is tested, installed at several sites and available to you! This new technology expands the ability of hotels to better understand their guests while maintaining focus on doing what they do best: delighting those guests! Read more

Maximize Your Reach!

All Digital Alchemy hotel Alchemy's services have been optimized for smaller cell phone screens for a long time. Your guests are mobile and on the go, your hotel CRM services should be too. We offer mobile solutions that reach your guests wherever they are.
Read more

August 2011 Newsletter

Convenience just got more convenient!

Introducing iNeed, a revolutionary new service that allows your guests to get anything you offer "now!" Use the convenience of mobile communications and allow your guests to customize their stay. Let them order up their car from valet, while they wait in the dining room for their check. Free them from the house phone system and give them access to your request pipeline for everything from Early/Late Check Out to Housekeeping or Concierge services. With the receipt of an email, your guest's phone becomes a portal to your services. Read more

New security initiatives

Digital Alchemy has always taken the safety of customer data very seriously, and the Customer Service Portal employs many significant security features "under the hood."
Read more

Get connected!

Looking to get more connected with your Guests? You can add your social media icons to your CRM pieces! Make it easy for a guest and offer an additional way for them to learn more about your hotel. Read more

4th Quarter 2011 Newsletter

Our new Customer Service Portal will be launched on November 1st!

Digital Alchemy has been working very diligently to build the next generation of our Customer Service Portal. Our newest version is another one of our Cloud-based applications that brings a fresh new look and feel, more productive navigation and new functionality, while still maintaining the existing features you already love! On Monday, October 10th, we launched a preview of our new portal at http://preview.Data2Gold.com so you could test drive and familiarize yourself with the new version before the official switchover on November 1st. Due to major design differences, the old Portal will no longer be available as of November 1st. Read more

On Property Messaging

Make each stay perfect with On-Property Messaging. Learn what your guests are wishing while they are on your property, by inviting them to comment during their stay, via an e-mail dialogue. Give guests the stay experience they want and see results with higher guest satisfaction scores after they leave. Learn how to try out this amazing tool for free for a month! Read more

Best Practices

Since 1999 Digital Alchemy has been helping hoteliers successfully drive revenue through the use of their electronic email marketing system. With many years of experience in the hospitality industry, we have learned that some strategies work better than others. Take a look at these best practices for eRelationship! Read more